For Sale By Owner Tips #3 of 7

7 week blog series

Tip #3 Ad Copy: Keywords to Attract Buyers

In addition to the first impression with great photography of the home, your next opportunity is to draw the buyers in emotionally and get them excited by the description you provide. Be sure to include trigger words that reflect important things that buyers want as applicable to your home:
  • Updated ________ (be specific kitchen, bathrooms etc.)
  • Open concept 
  • Natural light
  • High ceilings 
  • Oversize garage
Try to create a story that appeals to the lifestyle that your home will provide for the buyer i.e. entertaining space, well-designed kitchen for family meals, huge pool deck for backyard pool parties, luxurious master retreat for de-stressing, etc. 

For more tips and market updates visit & subscribe to my Youtube Channel RealtorCitrus. 
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